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eCommerce sales are booming for Irish skincare company Pestle & Mortar, aided by global logistics provided by DHL Express

As an international express business, DHL works hard to facilitate international trade. As such, we work closely with our customers to ensure that in this digital age their diversification efforts are successful.

In 2018, DHL Express was delighted to sponsor the Retail Excellence eCommerce Exporter of the Year award, highlighting the importance of this new digital market and recognising that international eCommerce is growing at an exponential rate. We were delighted to celebrate Carroll’s Irish Gifts as the winner on the night. It was refreshing to see the quality of the applications, exemplifying how Irish businesses are capitalising on the growth opportunity to expand into new international markets.

Being the most international company in the world allows DHL to partner with Irish businesses to bring their products to the furthest corners of the globe. Whether you are an SME that is considering entering the international market or an experienced exporter, we have a team of eCommerce specialists that provide support to grow your international sales.

Case Study: Pestle & Mortar

Pestle & Mortar has been working closely with DHL on their eCommerce journey, and together we have been able to deliver their product internationally. The Irish skincare brand has expanded at an exponential rate since they launched over four years ago with just one product. They now have a portfolio of natural skincare products, a workforce of 20 people and over 800 B2B customers across the globe – quite a journey for an eCommerce business in just a few years.

Their big international break came when an influential American presenter mentioned the brand in the New York Times. Once this went live, co-founder and CEO Sonia Deasy recalls that the Pestle & Mortar website “was hammered”.

In Association with

Global success was very quickly thrust upon them, so Pestle & Mortar has learned to plan for busy periods in the eCommerce calendar. One-third of their annual business is done over the Black Friday period, and last year the company was filling two DHL vans a day to ensure their customers around the world received their goods.

Perhaps the biggest lesson to learn from Pestle & Mortar is that eCommerce brands sometimes need a physical environment to impact online sales. “It’s really worked for us that we have a presence in the likes of Liberty of London and Bloomingdale’s,” explains co-founder Padraic Deasy.

“This gives us a presence for consumers to go and test our products, and that then translates into growing our online business. It’s important to have people sample our product. Once they’ve tried it, we experience huge click rates.”

Seamless Distribution

Pestle & Mortar’s distribution operation with DHL is seamless. Wherever in the world the order comes from, the company knows that DHL will get it there. “With DHL we have an international shipping partner with a proven track record, and we trust DHL to deliver our product on time, in perfect condition,” says Sonia. “Partnering with DHL has enabled us to expand globally into new markets in Asia, America and across Europe.”

DHL is glad to have helped to bring Pestle & Mortar to the far corners of the earth, and to do it as rapidly as this fast-growing brand deserves.

• If you'd like to enjoy the same kind of partnership or get some information on how DHL can help your business grow, you can contact our eCommerce team on ie.ecommerce@dhl.com