Newspaper and magazine distributor Menzies Distribution has announced it will rebrand as InPost Newstrade following its acquisition by InPostSA.
Luxembourg-headquartered InPost bought a 30% stake in Menzies for £49.3m in July 2023, and held an option to buy the rest of the company at any point in the ensuing three years.
InPost, which operates tens of thousands of parcel delivery lockers across Europe, acquired the remaining 70% of Menzies last October.
In a statement, Menzies said it "could better realise the benefits and opportunities that being part of the InPost Group brings for publishers, distributors, retailers and our shared consumers under its new name".
Menzies wholly owns EM News, a leading distributor of newspapers and magazines in the Republic of Ireland and Northern Ireland.
EM News was formed as a joint venture between Menzies Distribution and Eason News Distribution in 2007, and Menzies acquired Eason's 50% stake in the business for €3.6m in 2017.
"We recognise the legacy of the Menzies and EM News brands and we are proud of their long history and the service quality they represent," Grant Jordan, managing director of Menzies.
"We are equally proud as we move into this next phase, delivering the very long-term sustainability of the supply chain and our organisation. As always, throughout the integration, our commitment to best-in-class service is unwavering."
Over the coming weeks and months, Menzies will make changes to its building signage, branded vehicles, uniforms and email addresses as its transitions to the Inpost Newstrade brand.
The company assured clients that payment details and their trading relationship more widely will not be changed, and that it would communicate any future payment or systems changes.
The company said following InPost's initial investment that the companies would leverage Menzies national logistics capability and InPost's automated parcel machine network.
2023 accounts for E M News Distributions (Ireland) Ltd, show revenue increased €3.2m to €74.9m, with operating profit up from €2.5m to €3.1m. The company had net assets of €5.9m.
(Pic: John Keeble/Getty Images)
