Consulting group Sia has unveiled a shortened name as part of a rebrand.
The firm which boasts a staff of 3,000 consultants operating out of 19 countries, including Ireland, was formerly known as Sia Partners.
The Paris-headquartered firm, which operates out of both Dublin and Belfast, has experienced rapid expansion in recent years.
The move, says the company, which has been operating in this country for the past 15 years is designed to "inspire fresh perspectives, grounded in the belief that what you can get out of change depends on how you approach it."
Sia CEO, Matthieu Courtecuisse said: “As AI, climate change and cyber threats bring new challenges and opportunities, Sia is well positioned to help our clients respond.
"We are a next-generation consultancy, born-digital, augmented by data science, enhanced by creativity and driven by responsibility.
“Our revised name is simpler and more memorable for us and for our clients."
He added: "Our positioning of ‘Optimists for change’ reflects our ‘Can do’ attitude.
"We know that our clients value our skills and they appreciate our positivity.
"Our expertise can deliver results and our optimism can transform outcomes”.
Photo: Sia CEO, Matthieu Courtecuisse
