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Smart ring OURA to be sold by Harvey Norman for the first time

/ 25th June 2025 /
Galen English

The smart ring ŌURA is to be sold by Harvey Norman in Ireland.

The ring is used by wearers to track and deliver personalised health data, insights from your finger.

The latest model, the Oura Ring 4, uses what the company describes as breakthrough sensing technology called Smart Sensing.

It says the company 'adapts to your finger for an even more accurate picture of your overall health'.

It uses research-grade sensors to track over 40 biometrics and provide a comprehensive view of members' health.

Business Bulletin

This data is distilled into three simple scores: Readiness, Sleep and Activity scores, offering easy-to-understand insights and guidance about their health.

The ring, which retails for between €399 and €549, has a battery life of up to eight days.

“Our data from existing Oura Members in Ireland shows that the Irish have on average a lower Sleep Score than UK and U.S. members,” said Dorothy Kilroy, Chief Commercial Officer, ŌURA.

“This is one of the many reasons we’re excited to bring the benefits of Oura to Ireland’s health-conscious, tech-savvy people.

"Our mission is to make health a daily practice for everyone, and now it’s easier than ever for Irish shoppers to experience and buy Oura Ring 4.”

Harvey Norman will offer the full range of Oura Ring 4 sizes (4-15) and colours.

OURA
The smart ring ŌURA is to be sold by Harvey Norman in Ireland

Product & Marketing Manager Olivia O’Reilly at Harvey Norman said: "We are delighted to be partnering with ŌURA to bring one of the world’s most sought-after wearables to Ireland.

"Harvey Norman is one of Ireland’s largest and most trusted retailers, so there is no better place to discover Oura Ring 4.”

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