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Gen Z choosing stocks over property to build wealth

Stocks
/ 16th September 2025 /
George Morahan

Over a third of young adults believe trading stocks and exchange-traded funds (ETFs) is a more effective route to wealth than getting on the property ladder, Revolut has found.

Internal data and a pan-European survey commissioned by the fintech show that peopled aged 18-24 consider stocks and ETFs to be the asset classes most important and effective for building long-term wealth.

Some 37% of Gen Z respondents said as much, compared to 30% who cited property as the best way to build wealth, making the group the least trusting of real estate as an investment opportunity.

Among the 45-54-year-olds in Gen X, housing was dominant with a third citing it as their priority tool for building long-term wealth.

The trends hold true in Ireland where 37% of 18-24-year-olds cited stocks and ETFs as their top choice and 29% said property while less than a quarter of GenX (23%) would opt for stocks ahead of real estate.

Business Bulletin

“There is a clear shift in how younger generations are approaching wealth-building,” commented Rolandas Juteika, head of wealth and trading (EEA) at Revolut.

"They simply cannot rely on buying a home to start building towards their financial future; so they are starting earlier, investing smaller amounts, and using tools that were once the preserve of professional investors.

Stocks Property
Revolut has more than 3m customers in Ireland. (Pic: GABRIEL BOUYS/AFP via Getty Images)

"This trend is a direct result of both increased financial literacy and the accessibility of new platforms.”

(Pic: Getty Images)

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