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Digitalisation is the great disruptor and it can work to your business’s benefit with the right strategies, explains Joan Mulvihill of Siemens in Ireland.
As the move to digitalisation grows at pace, it is estimated that 80% of current business process and practices will either be changed fundamentally or eliminated by 2025. Technologies like big data analytics, artificial intelligence, blockchain, augmented reality and virtual reality will give us new capabilities to analyse, personalise, predict, correct in real time, automate and reduce risk. This is turn offers businesses new opportunities to engage customers, empower employees, optimise operations, develop new products and services, and create new business models.
Unleashing The Power Of Data
With these innovative technologies, Siemens is helping businesses from manufacturing to utilities to embrace and unleash the power of data. With our industry specific know-how, we are working with our customers to discover and co-create digital solutions to improve productivity, performance and competitiveness.
As we live and work in an increasingly digitalised world, business strategy and digital strategy are converging. Digitalisation is not a matter of growth - it’s a matter of survival. It is not simply about making the analogue digital, it is the complex business of delivering workplaces and work processes that enhance both the employee and customer experience, delivering real value to both.
By focusing on the people, organisations will make true gains from their investment. There are endless technology solutions in search of problems, and it is all too easy to lose focus. Our approach to digitalisation starts and ends with value creation for the customer, whether internal (employees) or external (market).
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Not all digitalisation is immediately business transformative. An effective digitalisation strategy will balance what is core, what is augmented and what is transformative. It will encompass value proposition, process improvement, technology investment and skills development.
Tailored Solutions For Enhanced Value
The best way to undertake it is in partnership with an organisation with the skills and experience to take much of the risk out of the process and increase the prospects of success. At Siemens, we work with customers to assist them on their digital transformation journey. We apply our creativity, technology expertise and domain experience to working with our customers, helping them discover and create their future in this digital world. We work with businesses of all sizes, developing tailored solutions for enhanced value for their customers and stakeholders.
Digitalisation is the great disruptor. It is causing major corporations to fundamentally reassess their business models. It is also enabling SMEs to scale at unprecedented speeds and take on global giants while still in start-up mode. This is the new world and Siemens is there to help businesses succeed in it.
• To learn more about the Siemens digitalisation offering, contact Joan Mulvihill at joan.mulvihill@siemens.com.
• Joan Mulvihill (pictured) is the Digitalisation Lead for Siemens in Ireland. Joan is a former CEO of the Irish Internet Association and more recently served as the Centre Director for the Irish Centre for Cloud Computing and Commerce.
