Subscribe

New Dimensions Active to open first retail store on Grafton Street

New Dimensions
/ 25th October 2022 /
George Morahan

Irish-designed leisurewear brand New Dimensions Active has announced plans to open its first store on Grafton Street in Dublin.

The 2,227 sq ft unit situated at the top of south Dublin's main shopping thoroughfare will open on 5 November and features a store, event space and offices over five floors.

Founded by brother and sister Jeff and Orla Hopkins, New Dimensions Active started selling its two styles of leggings online in 2018, and its range has since expanded to 15 styles of leggings, a selection of activewear, golf, running collections and more.

The Hopkins siblings have represented Ireland in gymnastics, soccer and golf, and said they started the company as they had struggled to find high-quality Irish fitness wear and decided to design and make their own.

"This is a huge day for us in New Dimensions Active and something our hard-working team has dreamed of for years," said Orla Hopkins.

In Association with

New Dimensions Active
New Dimensions Active will open its first retail store on Grafton Street.

"Until now, we have traded fully online and we are so excited to finally be able to meet with new, and of course our existing loyal customers in our first ever bricks-and-mortar store.

"We know the quality and love we put into each and every garment and we can’t wait for people to be able to see and feel our range in person.”

Jeff Hopkins added: "I have been actively trying for 18 months now to open a store, but it had to be in the most prime location. So it comes with great pleasure and pride to be opening our first retail Store on Grafton St, one of the busiest streets in Europe with no investors or external help.

"To say blood, sweat and tears have gone into this project is an understatement, but this shows the strength of the brand and the community we have built over the last four years. We have taken over a five-story building where we will have our store, an event space and offices."

Designed in Ireland the clothes are made in three factories in China and Portugal.

Photo: (l-r) Orla and Jeff Hopkins.

Sign up to The Business Plus Panel to help shape the business decisions of tomorrow and win vouchers for your opinions! 
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram