Rattle, a California SaaS company pioneering ‘revenue orchestration’, has raised $26m in Series A funding led by New York global venture capital and private equity firm Insight Partners with participation from GV and existing investors Sequoia & Lightspeed.
Rattle previously raised $2.8m in seed funding less than a year ago, bringing the total raised to date to $28.8m.
Rattle says its software can leverage existing systems in a more effective way, turning collaboration tools such as Slack and Microsoft Teams into the ‘revenue central nervous system empowering go-to-market teams to access previously siloed data in a single location’.
The company claims that when surveying customers on data management processes, four out of five respondents said the ability for their teams to quickly access and modify data was the primary reason they chose Rattle.
Rattle can be configured to notify Account Executives before any upcoming prospect call on their calendar and let them update their CRM–actions like logging call notes, updating deal stages, next steps, etc – all from Slack or MS Teams.
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Before Rattle, updating the CRM meant juggling multiple tools but now it takes only a single click.
Rattle was co-founded in 2020 by Sahil Aggarwal, Apoorva Verma, and Milan Singh, each with prior experience working at high-growth startups managing GTM systems.
“We are in the early stages of a generational shift in how work gets done in the modern enterprise and are very excited to build this new stack from the ground up,” said Aggarwal, the company's CEO.
He added that Rattle’s no-code platform can be deployed in minutes and integrates with Salesforce, Google Suite, Outreach, and Gainsight. Integration with Zendesk, JIRA, Marketo, Hubspot, Salesloft and more is planned for this year.
Ganesh Bell, managing director at Insight Partners, commented: “How we work is rapidly changing, but the often-used enterprise applications like sales, marketing, and customer success systems haven’t evolved.
“Most enterprise apps were designed for humans entering data vs. supporting collaborative work. Insight is thrilled to partner with Rattle because they’ve fundamentally changed how teams operate.
“Rattle brilliantly integrates our new places of work, like Slack and Teams, with these clunky legacy applications in a way that supports the modern workforce.
“This is a truly game-changing solution that will create faster, smarter, and happier go-to-market teams,” Bell added.
Rattle pricing is $19 or $29 per user per month, billed annually.
