Repak has appointed The Brill Building as lead creative agency after a two-way pitch with Core Creative.
The Brill Building joins the Repak inter-agency team to help the organisation achieve ambitious plastic recycling targets by 2025.
Repak CEO Séamus Clancy commented: “As Repak advocates for a Circular Economy - and with the challenges that lie ahead for Ireland to achieve an increase in plastic recycling - we look forward to working with The Brill Building to help instill motivation among the people of Ireland to recycle more of their plastics and recycle them correctly.
“Our members are part of the climate solution in recycling their packaging to help us live in a circular economy. Ambition must be matched by action with a challenge we must not underestimate among all stakeholders’
Laura Sherry, who head up Repak marketing and communications, added: “Our plans for 2025 and beyond are ambitious, and we are delighted to have The Brill Building team join us on our mission to get Ireland to recycle more than ever.”
Brill Building founder Roisin Keown said she is “beyond thrilled” to be working with the Repak team.
Feature Photo: Roisin Keown with Brill Building colleagues Dan Henson, Peter Snodden and Éadaoin Fitzmaurice. (Pic: Johnny Savage)